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The Great Digital Marketing Rejuvenation 2021 (TL;DR)

Digital marketing is an ever-evolving channel. What worked 20 years ago might not work today. For instance, 20 years ago, majority of the web traffic was desktop and today it's mobile. Text content dominated the internet until early 2000s and today it's all about video. Needless to say, YouTube + Netflix accounts for over 50% of…

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What Is Fiverr, Anyway? 13 Fiverr Gig Ideas To Make Money [Fiverr Review]

Fiverr is the most popular (and also the best) micro-job marketplace on the web where you can buy/sell almost any random service for just $5 (and hence the name Fiverr). Fiverr Homepage Today, Fiverr is no longer a micro-job marketplace. It’s now home to thousands of high-value gigs where you can sell almost anything at a price…

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@maheshone

Forget Content Marketing, Let’s Focus On Content Curation

Curate

A content curator is someone who aggregates content from across the web. They're not the ones who copy stuff from the Internet and repost the same on social media, blogs, etc. Content curators are passionate about what they share and hence they “curate” content before sharing by adding more information and value to it.

Content Curation is different from Content Creation because curators don’t generate any significant content by themselves. Their primary goal is to find interesting stuff and then re-publish the same by adding their own views about the content.

Don't Miss: 21 Content Curation Tools That You Never Thought You’d Need

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The Great Link Building Handbook – 101+ Resources, Tips, Strategies & Tools

Link building is the process of building inbound links (also known as incoming links or backlinks) to your website. And post Google Panda and Penguin Updates it’s all about increasing the quality and not the quantity of your backlinks.

Search Engine Optimization (SEO) and Link Building Strategies are changing after every Google Algorithmic updates. For instance, after Google Penguin, SEOs were focusing on Guest Blogging and then Google’s Matt Cutts wrote on his personal blog that Guest Blogging is done.

Link Building
Link Building

I published a blog post about the various link building strategies after the first Google Penguin update. But as Google began to push more algorithmic updates everything SEO began to change and now it’s all about user experience. So the new definition of Search Engine Optimization (SEO) could be User Experience Optimization (UXO).

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Don't Miss: The Definitive Search Engine Optimization (SEO) Handbook

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11 Blogging Years. 11 Blogging Lessons. 11 Blogging Tips.

11 Blogging Years. 11 Blogging Lessons. 11 Blogging Tips. Note: This blog post is an updated version of 7 Blogging Years. 7 Blogging Lessons. 7 Blogging Tips. (published 4 years and 100 blog posts ago). Yes, that's right! It's the 11th Blogoversary of Minterest. I started Minterest (matrics360.com) as a personal finance blog in 2006, and later in August 2007, I started blogging about "Money, Internet, Investing" (yes, that was the first tagline of Minterest and now it's --- tech. marketing. mashups.). To be honest it was literally "Just another WordPress site" and I was simply rehashing topics that were of "My interest". But there was one thing... I was learning. And the transition from Blogger.com to WordPress.org is simply amazing.

Don't Miss: Blogger vs. WordPress: The Ultimate Comparison With Pros & Cons

I started creating blogs on Blogger.com back in 2004 and was treating it like a simple publishing tool. I guess the reason why it didn't impress or motivate me much was its inability to customize things the way I wanted. When I tried WordPress I liked almost all of its aspects and found out that I liked coding as well. Oh yeah, I'm a software engineer by education but it is not the coding that inspired me --- it's the magic in "technology". Thanks to Microsoft. Coming back... I'm going to feature here 11 blogging lessons and tips that I have... learned, realized, or experienced in one way or the other over the past many, many years.

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17 Unexpected SEO Lessons I Learned After Publishing My First Listicle

17 Unexpected SEO Lessons It's been ten years since I started blogging. It began as a fun thing (and it still is!). Also, blogging was just another random stuff that I used to do at that time. But today my blog is much more than a random thing for me, and that's the only difference. I don't know if I'm one of the so-called professional blogger or a hobby blogger or yet another nerd. It's something that I'm trying to figure out. But I just know for sure that it's been a long amazing journey so far. :) And it didn't happen in one day and it didn't happen in a couple of years time. It happened over time and is something that's still happening. I don't know if you have read this blog post of mine:
Over 201 Google Products & Services You Probably Don’t Know
Well, you should. You know why? Because that's my first (original) evergreen blog post and apparently that's my first (real) listicle too. It eventually became one of my first pillar blog post and taught me a lot of things that I never thought of.

Don't Miss: What Does It Take To Generate 1,000,000 Pageviews & $3,000 Per Month

First things first. I didn't write Over 60 Google Products & Services You Probably Don’t Know (the original blog post --- thanks to Wayback Machine) for SEO. And I didn't write it for traffic either. I did it as I was using (or tried) almost all of Google's web products and services. So I just wanted to show my gratitude plus create a useful list as it wasn't there on any other blogs. Moreover, it was also just another random blog post that I did which happened to became the foundation of my blog's SEO. You know why? Because it taught me a lot of things about Google SEO that I couldn't find anywhere else. Oh yes, that post was published way back in 2009 when there was no Google Pandas or Penguins. Also, I didn't know any Neil Patels or Rand Fishkins of the SEO world. Back then I gathered most of my internet marketing knowledge from the Digital Point forum. Coming back... Here are the things that I learned about blogging and SEO from my favorite blog post --- let's call it "Google 101". Okay? So yeah, they are all more or less related to SEO Google SEO. :)

Don't Miss: 10 Blogging Years. 10 Blogging Lessons. 10 Blogging Tips.

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ProRankTracker Review: Track Your Keyword Rankings Everywhere

SEO Tools

Image Credit: Flickr

I do not track my keyword rankings that closely, except in a broad way. And that's to know whether my overall organic traffic is up or down. A few years back, I have listed a bunch of free Google rank checkers but realized later that free rank trackers do not work. It may work at times when you randomly check it but free rank checkers are not something that you want to rely on especially when you are managing a lot of SEO campaigns or personally want to track hundreds of keyword rankings. Meanwhile, if you want to track only a handful of keywords then the best way to track them is to do it manually. For instance, I use the Google Chrome extension SERPTrends when I want to track individual keywords without actually tracking. That's right. SERPTrends is just a lightweight tool that shows the ranking changes of the listed URLs within the search result itself. So when I don't want to track any keywords, I just deactivate the extension and it's that simple. On the flipside, if you want to track hundreds of keywords and is looking for a premium rank tracker tool then ProRankTracker could be your best choice. Today, I'm reviewing this nifty rank tracking tool that allows you to track the rankings of your keywords on almost all the major search engines on the planet. And I'm happy that this is a sponsored review as otherwise, I wouldn't have come across this less-known (oh, at least I didn't know) SERP tool. As of now, I'm using my complimentary SEMrush account for all things SEO (including rank tracking) as it's an all-in-one SEO suite. And as I mentioned earlier, I use SEMrush's Position Tracking to monitor the overall organic traffic trends (like this) and since it supports "Competitors" I will know whether it's a broad-based change or not. However, SEMrush's SERP checker is not as comprehensive as ProRankTracker. Moreover, SEMrush is good for tracking only Google SERPs. So if you want to track your keyword rankings on all search engines then you will need a premium rank checker and ProRankTracker is worth a try.

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The Search Engine Optimization (SEO) Handbook — 201+ Resources, Tips, Guides & Tools

Search Engine Optimization (SEO) Search Engine Optimization (SEO) is evolving. And the good thing is... you no longer need a ton of backlinks to rank higher on search engines. In fact, all the Google algorithmic updates that happened over the past several years were to filter out low-quality websites. For instance, there was an algorithmic update to penalize content farms and websites that were engaged in spamming. And there was another update to penalize web pages with slow loading speed or one with lot of ads. Here is a comprehensive list of SEO resources that I have collected over the past several years. I have made sure that only the best resources that are comprehensive and simple to understand remain in this list. And to make it easier to consume I have organized all the resources into the following categories and sub-categories.

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