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The Great Social Media Marketing Handbook — 101+ Resources, Tips, Guides & Tools

Social media has grown a lot over the past few years and is still exploding like never before. And that exactly is the reason why marketers are allocating more budget for search engine and social media marketing campaigns.
Social media marketing is the process of gaining website traffic or attention through social networks.
If you already have a strong SEO strategy then integrating social media with your existing campaigns will yield the best results.

101+ Social Media Resources, Tips, Strategies & Tools

The purpose of this social media handbook is to curate some of the best social media marketing resources for you. And if you are also looking for more internet marketing resources then check out my other marketing handbooks.
Social Media Marketing
Social Media Marketing
So, here is a list of some of the best social media resources --- for bloggers, marketers, and everyone else --- that I have collected over the past several months.

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The 100+ Most Useful Websites For (Almost) Anyone And Everyone

Google search, Bing search, or Yahoo search. But have you ever tried the DuckDuckGo search? It's a search engine that doesn't track you and has everything (like suggestions, image search, video search, etc.) you expect from a search engine. There's a very good chance that we end up using only the most popular websites on the web because they are just everywhere. However, it doesn't really mean that they're the best websites on the Internet. Needless to say, "popular" isn't necessarily the best. And that's how I decided to come up with a list of extremely useful (and probably less-known) websites on the web.

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The Fantastic Hundred Websites

The Fantastic Hundred Websites
The Fantastic Hundred Websites — For Anyone & Everyone
Whether you're a student, a professional, or a homemaker, I have hand-picked one hundred most useful websites for you --- to get things done, or to spend time with, or to find something interesting. And no, it doesn't include the Facebooks and Amazons of the world.

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Over 61 Facebook Products & Services You Probably Don’t Know

All Things Facebook Let me be honest. I didn't even have a vague plan of writing this very blog post. The actual idea was to list all the products, services, and apps by Facebook --- just like I did Over 271 Google Products & Services You Probably Don’t Know. And I even started writing this blog post with the title "Over 51 Facebook Products & Services You Probably Don’t Know" only to realize later that they don't even have 21 standalone products (including web and mobile apps). Nevertheless, I'm listing all the products and services and apps offered by Facebook. And you will see that Facebook's dominance comes from just three products apps. Facebook. WhatsApp. Instagram. As you know, Facebook is the single largest social network out there and is also the second most popular website on the web according to Alexa Top 500 Global Websites (the first being Google + YouTube). Facebook is not the first social network and yet it's dominating the web 2.0. Just like Google did. Google wasn't the first search engine out there, but it managed to change the way we used the web. Google changed the way we gathered information, and it changed the way we spend our time online. Facebook did the same. It changed the social networking scene forever and at the same time it crushed several other social networking websites (MySpace, Orkut, Friendster, Hi5, to name a few) and several mobile apps. So today, I'm listing all the products and services and apps by Facebook. And I will be updating this article as they launch more products or make more acquisitions.

Don't Miss: Over 61 Amazon Products & Services You Probably Don’t Know

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Over 30 Handpicked Social Media (And Web 2.0) Sites To Drive Traffic To Your Blog

Top 30 Social Media (And Web 2.0) Sites To Drive Traffic To Your Blog

Social Media websites can drive insanely great traffic to your blog if you have a good social media marketing strategy. But it can drive fair amount of traffic if you just submit blog posts regularly to your social media profiles.

Social media traffic is as important as organic traffic from search engines as we can’t rely on Google alone. They continue to push algorithmic updates like Panda, Penguin and who knows the next could be Giraffe.

It means that we must diversify the way we get traffic. I’m going to list the top social media and other websites that you shouldn’t ignore or must use as part of your social media marketing strategy.

I’m NOT going to list all the stupid social media or the so called web 2.0 sites out there as I’m going to focus only on sites that can drive traffic to our websites in one way or the other and not for building backlinks.

Though the traffic quality of social media can’t be matched with that of organic traffic, it is still important. It helps us to keep the bounce rate low which is assumed to be one of the many ranking signals used by Google.

Don't Miss: The Social Media Handbook — 101+ Resources, Tips, Guides & Tools

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Over 101 Handpicked Web 2.0 Sites To Get Instant Backlinks To Your Blog

Web 2.0

I previously wrote a blog post where I featured the top 30 social networks to drive traffic to your blog. It focused on traffic generation using social media and web 2.0 sites. So today I’m going to focus on link building using web 2.0 sites.

As you probably know, if content is King then links are Queen. Link building post penguin is all about quality so the traditional link building methods like article submission, directory submission, press releases, RSS submission, etc. rarely works today.

Don't Miss: 37 Content Discovery Tools To Find Great Social Media Content

So I’m featuring over 100 quality websites where you can list your blog/website. These websites may not drive huge traffic to your blog but they increase the backlinks to your blog in several ways.

Most of these websites allow you to enter your URL as a bio link and it means you get a backlink in less than 5 minutes (Tip: Use your Facebook/Twitter/Google+ account to sign up). And you can multiply the number of backlinks from these websites by becoming an active user.

For example, when you create your YouTube profile you can add a link to your website from your profile page and also from your uploaded videos.

Likewise, you can join community-driven websites like Digital Point, Microsoft Community, Yahoo Answers, etc. and can link to your website from profile pages and also from discussions by adding your link in a relevant topic.

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Over 71 Ways To Repurpose Your Content Over And Over Again

Repurpose Content

First Published: November 17, 2016; Last Updated: Thursday, February 1, 2018.

You know, you should really repurpose your content. But the disclosure is that I haven't started it yet. I first came to know about repurposing content when Darren published How to Repurpose Your Content [and Why You Should Do It!]. However, I wasn't that interested as I didn't have plenty of blog posts on my blog then. Even today, I have less than 300 published blog posts but I realize that it's time to diversify the traffic sources. First things first. What is content repurposing? Content repurposing is all about extending the life of your original content (blog posts in most cases) by leveraging more mediums. Submitting a blog post to a dozen of social networks or updating/republishing one of your archived blog post is not exactly repurposing. It’s just sharing and resharing. Repurposing is done by taking an existing blog post (or content) and using it to create something else on another medium (in an easy to consume way) thereby reaching an audience who wouldn’t have found your content otherwise. That is, it involves reusing your own content to serve a different audience or the same audience in a different way. The good thing about content repurposing is that you are actually getting more traffic by creating less content — as these mediums are already known to have millions of active users.

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Make Money Blogging: What Does It Take To Generate 1,000,000 Pageviews & $3,000 Per Month

Make Money Blogging You want to make money blogging? You do? I can help you. But don't think I am going to give you yet another 101 ways to make money online. Because it doesn't work that way at all. Seriously. If you already have a blog and is exploring ways to monetize your blog then here's a list of over 40 Google AdSense alternatives to make money blogging. Over the past several months, I have been trying to scale-up my content creation process --- to create more blog posts per month in a consistent way. However, I was not able to do it and is yet to find a way that works for me. But the good thing is, I ended up doing a lot of maths. I love maths. No, not the stuff that you and me learned at school --- differentiation, integration, algebra, matrices, etc. --- but the one applied in real life. In fact, that's how I ended up writing a fun blog post about How Much Traffic Do You Need To Make $100,000 a few years back. It was all about traffic and income and surprisingly it became one of the most popular posts on my blog. So, today I just wanted to do a reverse blog post based on the numbers that I have worked out. That is,
How Much Money Should You Invest In Content Marketing To Generate 1,000,000 Pageviews And $3,000 Per Month
And it's about traffic, income, and costs too. The only problem is, the math that I have used on the previous blog post can be applied to almost any blog/website out there. But the current math can't be as it's mostly based on my own traffic insights plus few case studies. So, there's every chance that the actual figures applicable for your own blog could be a lot different from mine. Needless to say, it ultimately depends upon your website's niche, authority, and marketing efforts. For instance, the number of pageviews of a blog depends very much on its bounce rate. Even a slight change in bounce rate means a lot in terms of pageviews. My bounce rate is over 85% and the number of pages per visit is 1.30/visit. Now if I've managed to reduce my bounce rate to say around 80% then the number of pages per visit will be around 1.50/visit. And it will easily result in a 15% jump in pageviews (with zero additional content creation). Coming back,

Make Money Blogging: I just want to decode four questions

  • How Much Traffic Does Your Blog Need To Make $36,000 Per Year In Ad Revenue
  • How Many Blog Posts Do You Need To Generate A Million Pageviews Per Month
  • How Much Money Should You Invest In Content Marketing To Generate A Million Pageviews Per Month
  • How Much Time Does It Take To Reach Your Traffic Goal

Don't Miss: Over 121 Websites For Anyone And Everyone To Make Money Online

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About Mahesh (@maheshone)
Hey there, I’m Mahesh Mohan (@maheshone) — Your friendly neighborhood blogger and an organic marketing evangelist. I write about tech, marketing, and everything in between that excites me.

Outside of that, I love to work with small businesses to help them get the most out of the web. And I’m equally passionate about the financial markets. Oh yeah, I also spend A LOT of time doing random things (check out 181 random facts about me).
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